Wednesday, 7 October 2020

On Streaming


it’s a good experience

the employment element alone is soulful


in the beginning russell gray and i had chats

about how many people would tune in

we thought tens of thousands

i may have got carried away and dreamt of hundreds of thousands


we get about 450 people

it’s a happy place


lots of people getting in touch

wanting to know how to do it

i’m hesitant to advise

military surgical protocols of course


there’s a lot of links in the chain

you need a good team

my first conversation with mark rashotte at the empire

lasted about 2 minutes

we both wanted to get things done

it was that easy

we’ve never talked about it since

we just tell road stories


i think all the bands should create their own streaming platform

and book it themselves

create a season’s worth of presentations

from one location

indie pod

metal pod

folk pod

rock pod

tribute pod

create your own infrastructure

book shows

it’s a ton work


we didn’t bother with the pay wall

we just counted on people’s goodwill

this is a very organic heartfelt experience

the donations are churchlike 

the musicians have purpose because of goodwill


outside of that

deep breaths

lower your expectations

enjoy the ride


i send love to everyone’s families



craig



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