Friday, 9 October 2015


greetings all

i’ve written a musical
it debuts in toronto in february
at the panasonic theatre on yonge street
i’ve got a good feeling about it
the same way i felt when i started CAL

GIG is the story of five singers and their quest for the lights
alongside two agents and their quest for the money
four musicians play onstage - not in a pit - always interacting
and four ensemble members keep the scenes moving
they physically change the sets
it’s quite the production

the show unfolds like a concert
the twist is that GIG features the backstage onstage
we all get a peek at what goes on behind the scenes
there’s a lot of comedy
a lot of drama
and most importantly - a lot of music
music is the first star of GIG

GIG started out as a TV show
years ago shari and i were at a concert
we were in our seats watching all the pre show goings on
and shari said ‘this would make a great TV show’
i agreed and immediately started writing
i wrote 13 episodes
and wound up meeting with the big decision makers at all the canadian networks
everyone loved it
but nothing happened
i think a lot of that goes on in the TV world
so last summer - i’m up at rob’s cottage
lamenting the work vs. reward vs. hope dynamic
and rob says ‘turn it into a musical’
i agreed and immediately started writing
and recording the music

then i went to see the good people at mirvish
like minded people who love and care deeply for the arts
they loved GIG
and began walking me through the process of getting it to stage
i can’t say enough about mirvish
the legacy of the name alone has ensured quality and commitment 
that embodies the spirit of toronto
we’re up on sale right now
we’re doing a ‘soft launch’ - which means if you’re reading this
you can purchase preferred advance tickets at a discount

because this is a brand new canadian musical
i didn’t have any media to launch with
so i began casting early - drawing deep from the CAL pool
and we made a bunch of promotional videos
they’re all up on the site -
we had so much fun shooting them - lexi - as the groupie - is hilarious
there was a moment when we were having our initial meeting
all sitting around a table
i saw all these beautiful hopeful faces looking at me
there was a tangible vibe of aspiration
we all feel like we’re creating something special and important 
we all believe deeply in GIG

find some time and check out the web site
there’s a zen ticket button
and if you click it and follow through
you’ll be supporting the arts and the spirit of the toronto
you’ll be supporting performers musicians and actors 
and you’ll be supporting a dream 
that we all get to take part in
you can say - i was there when it launched

wish us luck
we’re finding our way 
shine on

craig martin
october 9, 2015

coffee and toast with peanut butter

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